Your checkout works. For everyone?
Around one in five people in Ireland lives with a long-lasting condition or difficulty. If your basket can't be completed with a keyboard, or your product images carry no alt text, those customers don't complain. They leave, and you never see it in the numbers.
Since 28 June 2025 this is also a legal exposure. The European Accessibility Act applies to e-commerce in Ireland under S.I. 636/2023. The CCPC enforces it, non-compliance is a criminal offence, and company officers can be held personally liable.
Employ fewer than 10 people with turnover under €2 million? You're a microenterprise and the service requirements don't apply to you. You may still want this — barriers cost you sales either way — but it's a commercial decision, not a legal one, and we won't pretend otherwise.
The sample is the complete deliverable, not a teaser. No email required.
Judge it yourself
Read a full report before you spend anything
Most people selling assessments ask you to take the quality on trust. Here is a complete assessment of a real Irish online shop, exactly as the customer received it. The retailer's name and URL are redacted; nothing else has been changed.
If it isn't clear enough to hand straight to whoever maintains your site, don't buy it.
- Cover summary: issue count, severity mix, criteria affected
- Quick wins ranked by effort against impact
- Every finding, with the plain-English explanation and the platform fix
- What automated testing could not check, stated plainly
- A draft accessibility statement you can adapt and publish
The full assessment
What lands in your inbox
Every issue, ranked by severity
Automated testing against WCAG 2.1 Level AA across a representative set of your pages — home, category, product, and the content pages customers actually use.
Plain English, not standards-speak
What each issue is, who it shuts out, and why it matters — written so you can forward it straight to whoever maintains the site.
Fixes for your actual platform
Concrete remediation steps for Shopify and similar platforms. Not "improve contrast" with no indication of where or by how much.
A dated PDF you can file
Evidence of when you assessed the site and what you found — useful if anyone ever asks what steps you took, and when.
Method
Exactly how the assessment is run
| Standard | WCAG 2.1 Level AA, the standard referenced by the European Accessibility Act. |
|---|---|
| Tooling | axe-core and Lighthouse, run against a real browser rendering your live site — not a source-code guess. |
| Pages covered | A representative set: your home page, a category page, a product page, and the content and account pages customers pass through. Around ten pages on a typical shop. |
| Checkout | Not scanned. We don't send automated traffic through a live payment flow, and on most platforms checkout sits on a separate domain you don't control. If yours does, we flag it and say so. |
| What you get | Every detected issue, ranked by severity, each with a plain-English explanation and a platform-specific fix. |
| Turnaround | Three working days from payment. |
| What it can't do | Automated testing reliably catches roughly 30–50% of WCAG issues. Meaningful alt text, logical focus order and screen-reader experience need a human. We tell you which findings fall into that gap rather than pretending they don't exist. |
Price
€149
One flat fee. Five-page shop or five hundred, same assessment, same report.
A manual audit from a consultancy runs into thousands because a person reads every page. Ours is affordable for one reason: the scanning is automated and the explanations come from a fixed knowledge base, so there's no day rate buried in the price. That is also precisely why it's a gap assessment and not a substitute for expert manual review.
If the assessment comes back with no actionable findings, tell us and we refund you in full. We've yet to scan a shop where that happened, which is rather the point.
Payment is handled by Stripe — we never see your card details. You'll be asked for your website address at checkout so we know what to assess.
Scope
What this is, and what it isn't
This is a gap assessment, not a compliance audit. It identifies gaps between your website and WCAG 2.1 AA using automated testing.
Automated tools reliably catch a substantial share of accessibility barriers. They do not catch all of them. Some criteria can only be judged by a person, and some only by a person using assistive technology.
Completing this assessment — or fixing everything in it — does not make you legally compliant, and we will never tell you it does. It tells you where you stand and what to fix first.
Anyone offering you certified compliance from an automated scan, or a one-line script that "makes your site accessible", is selling you something they cannot deliver.
Questions
Before you buy
What exactly do I get for €149?
One PDF report on your website, in the same format as the sample above. Every issue our tooling detects, ranked by severity, each explained in plain English with a fix for your platform, plus a draft accessibility statement you can adapt.
How long does it take?
Three working days from payment. Usually faster. If anything about your site makes the scan awkward, we'll email you rather than go quiet.
Do you scan my checkout?
No, deliberately. We don't put automated traffic through a live payment flow, and on Shopify and similar platforms the checkout sits on a domain you can't edit anyway. If your checkout is on a separate domain, the report flags it so you know it's outside the assessment.
Does this make me compliant with the EAA?
No, and nobody honest will tell you otherwise. Automated testing catches roughly 30–50% of WCAG issues. This tells you where you stand and what to fix first. It is not a certificate, and we don't give legal advice.
Am I even covered by the European Accessibility Act?
If you employ fewer than 10 people and your turnover or balance sheet total is under €2 million, you're a microenterprise and the service requirements don't apply to you. Above that, and selling to consumers online, you're very likely in scope. We'd rather tell you that up front than sell you urgency you don't have.
Who's behind Brackenmark?
A small independent operation based in Ireland. We don't put a founder photo on the page, because we'd rather you judged the work — which is why the complete report is published above rather than hidden behind a form. If you'd rather talk to a person first, email us and you'll get a reply from one.
What if the report is useless to me?
If it comes back with nothing worth fixing, we refund you in full. And you can read an entire report before spending anything, which is the best protection we can offer you.
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Run the scan on this page first
We point the same engine at our own site. This page is built to the standard we're asking you to meet — keyboard navigable throughout, contrast well clear of the threshold, no scripts at all. Test it with any accessibility checker you like before you give us a euro.